Does your business need an online face?
Branding in simple terms is a way of giving your business an identity. The main goals of developing your business branding is to ensure that your business is identifiable with the market, that you hold a strong visual presence and most of all that your business is memorable in the minds of your market.
A brand identity is made up of both tangible and intangible assets of a business and can best be described as the feeling the client gets when interacting with your brand. A brand identity can be capture through many different components but the most important ones to capture are your visual identity and your verbal identity